Incredible Car Design by Mercedes Benz – The Vision AVTR
This concept vehicle embodies the vision of Mercedes-Benz designers, engineers and trend researchers for mobility in the distant future.
With its four high-performance and near-wheel-built electric motors, the VISION AVTR embodies a particularly agile implementation of the vision of a dynamic luxury saloon.
Due to the possibility to drive the front and rear axles simultaneously or in opposite ways, the VISION AVTR can move sideways by approx. 30 degrees, in contrast to conventional vehicles.
The VISION AVTR was designed in line with its innovative electric drive. This is based on a particularly powerful and compact high-voltage battery.
For the first time, the revolutionary battery technology is based on graphene-based organic cell chemistry and thus completely eliminates rare, toxic and expensive earths such as metals.
Electromobility thus becomes independent of fossil resources. An absolute revolution is also the recyclability by composting, which is 100% recyclable due to the materiality.
As a result, Mercedes-Benz underlines the high relevance of a future circular economy in the raw materials sector.
In addition to an exponentially high energy density – compared to today’s battery systems with up to 1,200 Wh/litre – the technology also impresses with its exceptional fast charging capability via automated, conductive charging technology.
This means that the battery will be fully recharging in less than 15 minutes. With a capacity of around 110 kWh, the VISION AVTR enables an electric range of more than 700 kilometres.
By recuperating during roll-out and braking, the high-voltage battery can be recharged with a higher efficiency than established systems while driving and thus contributes to the high energy efficiency of the overall system.
For the first time, Mercedes-Benz has worked with a completely new design approach in the design of the VISION AVTR.
The holistic concept combines the design disciplines interior, exterior and UX from the first sketch. Man and human perception are the starting point of a design process from the inside out.
The design process begins with the experience of the passengers and consciously focuses on the perception and needs of the passengers. The goal was to create a car that prolongs the perception of its passengers.
It was also a matter of creating an immersive experience space in which passengers connect with each other, with the vehicle and the surrounding area in a unique way.

The first interaction in the interior between man and vehicle happens completely intuitively via the control unit: by placing the hand on the centre console, the interior comes to life and the vehicle recognises the driver by his breathing.
This is made visible on the instrument panel and on the user’s hand. The VISION AVTR thus establishes a biometric connection with the driver and increases his awareness of the environment.

The visual connection between passengers and the outside world is created by the curved display module, which replaces a conventional dashboard.
The outside world around the vehicle and the surrounding area is shown in real-time 3D graphics and at the same time shows what is happening on the road in front of the vehicle.
Combined with energy lines, these detailed real-time images bring the interior to life and allow passengers to discover and interact with the environment in a natural way with different views of the outside world.